got big on tiktok iirc then translated it into this, largely through streaming a ton and doing crazy shit and networking with famous people gets roughly $2.50 a sub per month.
yeah dude is out here making 700k alone from subs, plus ad revenue, tiktok, sponsors, YouTube, and I think twitch pays big streamers like that a salary to stay on twitch
Good lord. I've heard of the guy bc he's part of AMP, which was started by Agent Zero. Agent used to be like the mayor of 2k, I guess. He wasn't the best player, not great at all, but made videos just talking about the game and was probably the biggest 2k guy on YouTube at one point. Thought he was nuts to abandon a 1m channel to create that group but it seems to be working out.
from what little i know on him (stressing little as his yelling and screaming is entirely unwatchable even for the clips), he seems pretty close with adin ross so fuck him
That's the W community in general. Kai is seemingly OK but it starts getting real murky real quick the second you step out a bit into adjacent streamers.
Seems kinda like Nadeshot. Was a pro Call of Duty player for Optic Gaming. Then left and started his own brand called 100 Thieves. I would imagine he’s down amazingly well (they bought a franchise in the Call of Duty league which is $25 million), but competitive gaming is crashing so it’ll be interesting to see what happens with all the content creators. There is absurd money in the space and the game studios are fumbling the bag, so somebody is gonna build an absolute empire.
It also sounds like his new company is falling apart at the seams. At least from the article I read last week in the media trades.
why is competitive gaming crashing? i've read that a lot recently as the production surrounding an esports event i'm watching this week has been complete dogshit. the viewership and interest for esports seems unchanged to me. people are still playing games and watching people play games. i don't really get why the industry would struggle outside of people who are leveraging this shit for, like, the web3/nft space.
There's been an arms race by esports orgs for years, that's been backed largely by angel investors, with the expectation that they'd eventually find a way to become very profitable because of all the interest, and they just never have. Salaries, facilities, etc. are very expensive, and that money from investors is starting to dry up. Then from an organizer's perspective, putting together tournaments is also incredibly expensive from the renting a venue, paying talent, prize pool, etc. so organizers don't make much money from putting them on. Companies like E-League that used to run large tournaments have basically disappeared because they weren't profitable. They're eventually going to have to find a different way to monetize viewership imo.
interesting. i guess it makes sense that individual teams would struggle because they're largely irrelevant outside of the biggest brands. but i would've thought the lima major's twitch having 60k+ viewers for 12+ hours would give them enough money via advertising to pay for anything.
Yeah, I don't have access to their financials obviously, but during the 2018 E-League major in CSGO, the finals had over 1 million peak viewers, and most of the games over 100k. It was one of the highest viewed esports events of all time. That was one of the last events E-League ever ran. I think that tells everyone that the issue isn't with interest or viewership, but the infrastructure.
I miss watching Doc playing Pub-G when it was just the one original map. I quit playing after they added the little forest map.
cost of paying a team even halfway reasonable wages just far outpaces the ability to monetize or win events plus the pull for the most popular players to just go be streamers, work a fraction of the time, and make incredibly more money is too strong
yeah theres a ton of factors that just make it not work the content farm model seems to be the only type of org that works
Think it’s why more orgs are branching out to content creators. Maybe they always have, and I just didn’t notice, but seem to be a lot of people who are Faze and Optic who only stream and upload to YouTube.
I think the era of giant gaming companies will eventually die off and the more sustainable model is something akin to tennis or golf where players make the vast majority of their earnings from tournaments and aren't making the 30-50K/month salary that many are now. Tournament orgs will probably also have to be given exclusive rights to stream the matches as well, so it becomes more profitable for them.
Yes. Apparently Nadeshot isn’t all that interested in running the business side of it, and wants to focus instead on content creation. But he has a team that relies on him to run the business side, and they all now feel like he’s stepping on their toes on the content piece of it. Or so the article seemed to claim. The theme of the story seemed to be you have to have real business people making the business decisions once the scale and money hit a certain point. And some content creators just aren’t built for that, or find gratification in it.
You see this exact issue in almost every walk of life. Many of the best lawyers, doctors, accountant's, etc live paycheck to paycheck because they aren't capable of running the business end of their profession.
scump is getting a taste of this right now. He’s one of the most notable call of duty players and will likely have far more success now that he’s not playing competitively. He’s already started a stream of him watching CDL events live and is pulling a lot of numbers away from CDL
This. My wife is a doctor and has 2 practices. She could be printing money, but she's hyper-focused on patient care and wants to help everyone. Take care of Team>Patients then you'll grow and make $$$. At least that's what I keep telling myself.
tbh I think an even bigger hurdle (Along the same vein) for stakeholders in teams than the allure of streaming is the lack of brand loyalty among fans. Rarely are fans fans of teams, because there's no regional connection in almost all mediums. They're fans of players. And in most cases those players can, and often do, leave and join other teams at the drop of a hat, those fans go with them, and their old team really has no leverage. You never have the opportunity to build a diehard fanbase, and that makes it really hard to increase revenue.
AOE2 had a big tournament a few months back and you could only watch it on some random streaming site. So I had to wait for it to be uploaded to YouTube. Only keeping your stream on one site isn't good for business IMO. Put it everywhere and allow everyone to view it and let it grow and make more money.
Same situation with my cousins/uncle. Absolutely brilliant doctors but all they care about is treating patients. We finally convinced one of them to hire a CPA to manage his books and within a week the CPA found like 300k in annual costs or uncollected revenue that were completely unnecessary because my cousin was farming out all these different billing and collections things to 3rd parties who were robbing him blind.
people with six figure salaries living paycheck-to-paycheck are incredibly poor with their money and more often than not live above their means. there's no other way to sugercoat that reality, you're just immensely fucking dumb with money if you're clearing six figures a year and needing to tighten your belt from Friday to Friday.
the people we are talking about that are living paycheck to paycheck aren't making 6 figure salaries. We are talking about people who are so hyper focused about the profession itself that they don't know how to convert it into money in their pocket.
this is an incredibly dumb take as a generalization people of LA, San Fran, NYC, etc have a much harder time with 100k plus maybe they have student debt, other debts, take care of others, etc
bro, it's not that deep. it just isn't. you're going to start refining it to a "well, what if they have an incredibly rare illness with a medication that costs $38,000 every three months what now" thing and student debts? cmon son. the average American living paycheck-to-paycheck, and you should well understand six figure earners are not the average American and never will be, do so for vastly different reasons from someone making six figures and claiming to live paycheck-to-paycheck. if you make six figures you have the ability to fix the conditions causing you to live paycheck-to-paycheck, the average American lacks that ability. like I said, they're just dumb with money, simple as. no need to stump for the 5% crowd.
yeah good fucking luck living off of 40k total for the year in parts of sf and nyc after you pay your 6k rent per month
some people will just never understand that in a sample size of 300 million people, lots of different circumstances are actually reality
Being a board certified physician out of residency basically guarantees six figure salary unless the person is in some kind of insane situation.
your literal words were "best lawyers, doctors, accountants". you said these exact words, I don't know what else you want to say to further clarify. you are now busy trying to interpret my words which are simply based directly off what are again your literal words. at no point did I say every lawyer, doctor, or accountant makes six figures nor do I have that assumption. at no point can I imagine a doctor who would be ranked as "best" in whatever arbitrary ranking you'd want that would be making less than six figures since I struggle to have knowledge of how many physicians in this country make less than six figures in general anyway and of whatever small amount that must be how many would be considered one of the best in their specialty. I've always been led to believe the best lawyers are typically defense attorneys which again leads me to believe those people would make significant earnings and frankly I don't expect most accountants to make six figures anyway.